The Hidden Cost of Doing Everything Yourself

English script (about 1 min 50) Scene 1 (0:00–0:15) — On screen: the title “Week 1: what your business really costs you”, a calculator. Hello, and welcome to week 1! One simple question: what does your business cost you when you do everything yourself? Today, we are going to work it out. Scene 2 (0:15–0:40) — On screen: three icons: a phone at night, a forgotten invoice, an empty social media page. Think about your days. You answer customers in the evening. You forget to chase an invoice. You have no time to post online. Nobody sends you a bill for all this, but it costs you money. Scene 3 (0:40–1:15) — On screen: a small calculation: time × number of times × value of your hour. To see it, we do a small calculation. For each task that repeats, write down how long it takes and how many times a week. Then give a value to your hour: what one hour of selling would earn you. Be honest: a low number is better than an inflated one. Multiply by four point three to get the cost for the month. Scene 4 (1:15–1:40) — On screen: three criteria lighting up: cost, repetition, ease. Then, choose three tasks to automate first. Look at three things: what the task costs, whether it comes back in the same way, and whether it is easy to set up with our tools. Scene 5 (1:40–1:55) — On screen: a warning sign, then “Week 2”. Be careful: do not pick the most annoying task, pick the most expensive one. A simple question asked a hundred times is worth more than a rare task. See you in week 2!